Dr. Ruth Oltjer, CEO, Chemi-Pharm; Chairman of the Board of University of Tartu; Ernst & Young Entrepreneur of the Year 2012 Winner; Ernst & Young World Entrepreneur of the Year 2015 – Member of the Jury

aprill 12th, 2016   •   Dr. Ruth Oltjer, CEO, Chemi-Pharm; Chairman of the Board of University of Tartu; Ernst & Young Entrepreneur of the Year 2012 Winner; Ernst & Young World Entrepreneur of the Year 2015 – Member of the Jury kommenteerimine on välja lülitatud   

From the Negotiation Technology I use planning daily – and effectively.
Before every negotiation I determine our minimum and maximum outcome. What is the absolute minimum, below which the cooperation will not make sense for us, and the maximum beyond which it would not make sense for the other party.

Negotiations may take an unexpected turn. We use our own sign system in our negotiations team: when the lead negotiator decides to change direction, then the other members do not get confused, but understand instantly and go along with the ride.


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Professor Allan Gibb, OBE, Durham University, Queen's Award for Enterprise Promotion for lifetime achievement, European Entrepreneurship Education Award

The essence of all successful entrepreneurial business development lies in ‘know who’ and the successful development of ‘trust based’ relationships. This demands a constant process of learning and education of all key stakeholders and external decision makers. The skills needed for this process are at the centre of this programme.

An essential element in success is selecting who to deal with and who to learn from. The Estonian Euromanagement Institute is itself an examplar of successful development of key relationships over more than two decades.